On the money

According to The Guardian, "Virgin has been forced into an embarrassing U turn after a new viral advertising campaign backfired spectacularly. The company had asked readers of b3ta.com, an online community known for bad taste jokes, to create a new advert for the Virgin Money brand. Hundreds of entries were submitted, but last week the company pulled the competition from the internet after concerns over some of the submissions." What a waste of time. They wanted an edgy campaign for Virgin money? Well why didn't they just extend Miss Moss’ contract to include their money as well as their mobiles. A perfect product fit surely...