Tuesday, September 26, 2006

Piping down


A while ago, someone in the advertising industry sat up and said “Hey, now here’s a thing, why don’t we stop bombarding people with messages and try instead to engage them in an open, honest conversation. The consumer is not a moron. They are intelligent people. So let’s talk to them in an intelligent manner, adult to adult. Let’s discuss the issues they care about.”

Yeah. Funny how that ‘conversation’ always dries up as soon as anything goes wrong. Like AOL before them, BP haven’t yet released the above.

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